Video Training / Business and Marketing Tutorials →Udemy – Qualitative Research in Business and Management (2025)

Level: Intermediate | Genre: eLearning | Language: English | Duration: 13 Lectures ( 7h 15m ) | Size: 3 GB
Qualitative Research Research Methods
What you'll learn
To provide a comprehensive introduction to qualitative research methodologies and their theoretical foundations
To develop practical skills in various qualitative data collection techniques
To build competence in analyzing and interpreting qualitative data
To cultivate effective academic writing skills for presenting qualitative research findings
Requirements
Some basic research methods knowledge or an introductory research course
Possibly undergraduate-level academic writing skills
Description
Qualitative Research MethodsThis comprehensive course introduces the theory and practice of qualitative research methodologies. Students will explore the philosophical foundations and fundamental concepts underpinning qualitative inquiry while developing practical skills essential for rigorous research.The curriculum progresses through key areas including research design, ethical considerations, and various methodological approaches with special emphasis on case study research. Students will gain hands-on experience with data collection techniques including interviews, participant observation, fieldwork, and document analysis.The course examines analytical frameworks such as hermeneutics and narrative analysis, enabling students to transform raw qualitative data into meaningful insights. Particular attention is given to maintaining methodological integrity throughout the research process.The final component focuses on effectively communicating research findings through academic writing and publication. This course is ideal for graduate students and professionals seeking to develop qualitative research competencies for academic or applied settings.By completion, participants will possess the theoretical knowledge and practical tools to design, conduct, analyze, and publish qualitative research of scholarly merit.Weekly seminars will include critical discussions of exemplary qualitative studies, peer feedback on developing research proposals, and practical workshops addressing common challenges in qualitative inquiry. Students will benefit from individualized guidance on their unique research interests while building a supportive community of qualitative researchers.
Who this course is for
Graduate students (Master's or PhD level) in social sciences, education, psychology, anthropology, or related fields
Researchers looking to develop or strengthen their qualitative research skills
Professionals in fields that utilize qualitative approaches (Information systems, healthcare, market research, program evaluation)
Students preparing to conduct qualitative research for their thesis or dissertation
Homepage

https://www.udemy.com/course/qualitative-research-in-business-and-management/