Video Training →Udemy - Media 101

What you'll learn
Fundamentals of the TV and film industry
Content creation and distribution channels
State of the US competitive landscape
Key trends
Requirements
No prerequisites
Description
Primerli offers concise industry primers tailored to the needs of consultants and advisors in all specializations. Founded by former management consultants, Primerli has one simple goal: to get you up to speed on an industry in under an hour. Our primers deliver the most relevant information in the most efficient way, so you can understand your client's environment quickly.How does film and TV content get made, and reach billions of eyeballs every day? How do studios, distributors, channels, and platforms interact, and what are their business models? Capturing the complex dynamics in clear frameworks, this primer also identifies the dominant players and the key industry trends to give you the full picture of this rapidly changing industry. This course will include fun animated videos and interactive real-life scenarios and help you understand the ins and outs of how the TV and film industry works in under an hour. Review questions will follow most chapters. These questions are intended to reinforce learning, and may be attempted as many times as you like.The target audience for this course is business professionals with no prior background in the TV and film industry. If you have an understanding of the industry, this course may be too basic for you.We hope you enjoy the primer. If you like the course, please don't forget to leave feedback.
Overview
Section 1: Introduction
Lecture 1 What will this primer cover?
Section 2: Value Chain
Lecture 2 Consumption
Lecture 3 Content creation
Lecture 4 Distribution
Section 3: Economics
Lecture 5 Content creators
Lecture 6 Distributors
Lecture 7 Consumption channels
Section 4: US Competetive Landscape
Lecture 8 Who are the major players in the US market?
Section 5: Major trends
Lecture 9 TV is not dead
Lecture 10 The blurring of lines
Lecture 11 The rise of UGC
Consultants and business advisors (e.g. investment bankers, accountants, lawyers) with no prior media experience

Homepage

https://www.udemy.com/course/media-101/