E-Books →The Sustainable Marketing Concept in European SMEs Insights from the Food & Drink Industry
Published by: book79 on 4-04-2024, 20:16 | 
0
Free Download Edyta Rudawska, "The Sustainable Marketing Concept in European SMEs: Insights from the Food & Drink Industry"
English | ISBN: 1787540391 | 2018 | 328 pages | EPUB | 6 MB
The food and drink sector represents Europe's largest manufacturing industry, its largest employer and is a major player in the global economy. It also has one of the greatest environmental impacts. In order to maintain competitive advantage, SMEs need to address their environmental impact and integrate sustainability into their marketing strategies and operations.
The Sustainable Marketing Concept in European SMEs: Insights from the Food & Drink Industry brings together contributions from leading scholars to provide new knowledge and applications for the implementation of sustainable marketing orientation and sustainable marketing mix tools in SMEs operating in the industry. It will be the first publication focussing on the scope of sustainable marketing applications by SMEs providing comparison, data analysis and insights from Western Europe and Central - Eastern Europe.
The book is a result of an international cooperation undertaken by leading researchers from Poland, Croatia, the UK, Russia, Germany and Spain, all with many years of experience in issues related to marketing and sustainability.
Read more
Buy Premium From My Links To Get Resumable Support,Max Speed & Support Me
Links are Interchangeable - Single Extraction
Help Us Grow – Share, Support
We need your support to keep providing high-quality content and services. Here’s how you can help:
- Share Our Website on Social Media! 📱
Spread the word by sharing our website on your social media profiles. The more people who know about us, the better we can serve you with even more premium content! - Get a Premium Filehost Account from Website! 🚀
Tired of slow download speeds and waiting times? Upgrade to a Premium Filehost Account for faster downloads and priority access. Your purchase helps us maintain the site and continue providing excellent service.
Thank you for your continued support! Together, we can grow and improve the site for everyone. 🌐
Related News
-
{related-news}
Comments (0)
Information
Users of Guests are not allowed to comment this publication.
Search
Updates
Partner
» TutBB
» Byte
» Crawli
» Warezomen
» Warez-DDL
» Raidrush
» KATZCD
» Free Ebooks Library
Your Link Here ?
(Pagerank 4 or above)
» Byte
» Crawli
» Warezomen
» Warez-DDL
» Raidrush
» KATZCD
» Free Ebooks Library
Your Link Here ?
(Pagerank 4 or above)