E-Books →White Weddings Romancing Heterosexuality in Popular Culture

Fascinated by this national obsession, Chrys Ingraham peers behind the veil to question the meaning of weddings in American popular culture.
What she finds is nothing less than a wedding industrial complex. The wedding industry does a thriving business with annual revenues in excess of 30 billion dollars. The average cost of a wedding is over $19,000, with 2.4 million couples getting married each year. White Weddings is the first book to investigate the underside of this recession-proof industry, exposing how weddings are used to sell a heterosexual fairy tale.
Ingraham draws on popular media, such as bridal magazines, children's toys, feature films, television, and advertising to reveal how they regulate gender, sexuality, race, and class. Weddings mean more than just flowers and flatware, but are part of a belief system that relies on romantic and sacred notions of heterosexuality to maintain the illusion of normalcy. This entertaining and insightful book will make you think twice about ever wanting to catch the bouquet.