E-Books →The Tourism and Trade Show Industries in the Russian Far East Strategizing for Economic Development

To substantiate the strategic priorities of tourism development, the authors use applied methodology for assessing the tourist potential, employing an OTSW (opportunities-threats-strengths-weaknesses) analysis and methods for classifying and grouping regions. This study is aimed at solving a fundamental scientific problem: determining the strategies of priorities for spatial development of a macroregion in a broad direction, aimed at diversifying the economic structure of a region, using the Russian Far East as an example. Considerable attention in the study is paid to revealing the potential of foreign trade show industries as an effective organizational form of export support and the formation of strong brands awareness abroad.
The uniqueness and practical significance of the monograph lies in the fact that it formulates the theoretical and methodological foundations of strategizing the tourism industry and trade show industries based on the universal theory of strategy and the methodology of strategizing by Vladimir L. Kvint, foreign member of the Russian Academy of Sciences, but taking into account the industry specifics of the strategizing object. The work also presents a comprehensive analysis of the resource (natural and recreational, infrastructural, institutional, personnel, information) support for the development of tourism on the Russian Far East.