Audio Books →Power Failure The Rise and Fall of an American Icon [Audiobook]

In a masterful re-appraisal of a company that once claimed to "bring good things to life," pre-eminent financial journalist William D. Cohan argues that the incredible story of GE's rise and fall is not only a paragon, but also a prism through which we can better understand American capitalism. Beginning with its founding, innovations, and exponential growth through acquisitions and mergers, Cohan plumbs the depths of GE's storied management culture, its pioneering doctrine of shareholder value, and its seemingly hidden blind spots, to reveal that GE wasn't immune from the hubris and avoidable mistakes suffered by many other corporations. In Power Failure, Cohan punctures the myth of GE, exploring in a rich narrative how a once-great company wound up broken and in tatters—a cautionary tale for the ages.