E-Books →The Business of History Tales and Lessons from Two Centuries of British Commerce

Of the 32 companies, what was it about just four that has enabled them to survive intact into the twenty-first century? Twenty others still exist but only as brand names, often well-known, but eight have disappeared altogether - including some within living memory. How inevitable was their failure? Our 'cast' includes Unilever, Boots, Dunlop, Pears, Cadbury, WHSmith, Bass, Wedgwood, Schweppes, Colman's and more.
From considering why the industrial revolution happened when it did to how shareholding opened the doors to widespread fraud and from the business case for Victorian philanthropy to the opportunities created by the UN Sustainable Development Goals, we argue that business cannot divorce itself from the social and physical environment in which it operates. From a nineteenth-century free-for-all to today's highly regulated global economy, we demonstrate to both academics and the general reader the positive and negative impacts of taxation, regulation and 'events' on business historically.