E-Books →The Business of Brain Tumors A Handbook for Building a Patient-Centric Practice with Optimal Outcomes

How Do You Build a High Volume Medical Practice?
In 2010, the University of Miami Hospital (UMH) was a newly acquired academic hospital that had seldom performed brain tumor surgeries. Yet by 2018, UMH had become the flagship hospital for one of the busiest brain tumor programs in the country. How did such rapid growth in surgical volume occur in such a short time and in such an intensely competitive market? Using the UMH experience as a case study in rapid practice growth, we aim to highlight the techniques we used to expand our practice so that other neurosurgeons and other surgical providers can follow suit. These pearls for excelling at the business of medicine are typically neglected during medical school, residency, and fellowship, but they are critical for career success. It has almost become taboo for physicians and surgeons to openly acknowledge the business side of the equation. This glaring lack is what inspired us to write this book.
Despite our emphasis on the so-called "business side" of medicine, the strategies in this book are genuinely geared towards improving patient care. The ultimate goal is producing a high volume physician-such a surgeon develops a vast clinical experience that generally leads to more favorable outcomes.
This book will teach you how to:
Achieve superior clinical outcomes
Encourage collaborations with referring physicians
Expand your practice's catchment area
Use social media to grow your practice
Create a culture of excellence in your hospital to take better care of patients
Become a leader and influencer in your hospital
Prepare for a high-volume career during training
Master coding and medical documentation for brain tumor surgeries
Transform your program into a center of excellence